Insights & Resources

INDUSTRY INTELLIGENCE

LAM's team members are experts in the legal field, thriving in data research, discipline and structure. With exclusive access to our intellect, you'll find our most innovative insights and resources to grow, service, and manage your legal association.

How To Use Digital Marketing To Your Advantage

Digital marketing is a strategy used to target desired audiences through various applications on the internet. It is one of the best ways to engage with current or potential members. Having a great team that understands the work that goes into developing a solid foothold in marketing is the key to success. In this blog, […]

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TikTok Marketing: Should I Use TikTok for Business?

Social media is undoubtedly important for many businesses, and TikTok's popularity continues to soar at an incredible rate. The number of monthly active users on the app has risen from 400 million to 1.2 billion in just one year! In this blog, we'll talk about if you should advertise on TikTok, so let's get started. […]

3 Instagram Marketing Trends to Watch in 2022

Instagram has proved to be more than just a photo-sharing social media platform, and it has now become an essential aspect of a legal association's social media strategy. This popular social networking app is an excellent instrument for expanding brand awareness and achieving digital marketing success. Instagram, which began in 2010, has turned into a […]

What is Email Marketing and How Can Email Automation Help Your Association Management?

The average person receives over 100 emails per day. But what do they do with them? Email has become such a popular marketing tool for businesses for many reasons–it forces the user to take some kind of action, whether it is archiving, deleting, or reading the email, and it's cost-effective. In fact, email is one […]

Legal Association Management’s Guide to SEO

As you may know, SEO is crucial to the success of your company's internet presence. Ultimately, becoming an SEO expert is the ticket to ensuring that your website’s organic search results are above all else. In this blog, you will learn some of the tips and tricks that have helped our company grow our SEO. […]

5 Ideas to Boost Your Associations Member Engagement

Most associations’ strive is to attract new members; however, once they become a member they are often neglected. In order to retain your association’s members, it is extremely important to increase your membership engagement, as membership retention and membership engagement are intertwined. Not only are engaged members more likely to remain in your association but […]

Why are Legal Conferences Important?

Time away from the office while still continuing to improve your practice? That sounds like a great idea and perfectly describes what a legal conference is all about.  Whether you are a seasoned attorney or a new one, legal conferences are an excellent tool for attorneys at any stage of their career. Offering numerous educational […]

Why is Social Media Important?

Social media has quickly become the most influential and essential virtual platform that is not only used for personal social networking but is also an outstanding way of advertising your brand and products digitally.  Social media’s presence is admirable because you can reach a vast network of people within seconds of posting an advertisement or […]

What is SEO and How Will It Help My Legal Association Management Company?

Search Engine Optimization, better known as SEO, is the process of improving your website to increase visibility when someone searches for products or services that are related to your business in Google, Bing, Yahoo, and other search engines. SEO is a set of practices designed to help improve the positioning of web pages in an […]

Digital Advertising for Legal Marketing Campaigns: Does it Work?

Successful digital advertising will grow your legal association and events from dull to dynamic. Tired of not getting the exposure you crave? Are your sales not as high as they should be? Utilizing technology and digital advertising is one of the most cost-effective ways to advance your legal business. Wikipedia defines digital advertising as a […]

6 Tips to Help Ensure Your Events are a Success

Whether you have the same event every year or an event that is the first of its kind, the process stays the same. As you begin the planning process, there are many tips and tricks to help you conquer the pre-planning phase and set yourself up for success. Although creativity and willingness put you ahead […]

What is Workflow and Why is it Important Within Your Association Management?

Recently, the term “workflow” has gained traction within the business community. And while the majority of business owners can intellectually understand the fundamentals of workflow and why it is important, it is challenging to completely comprehend it until one has seen it in action.  According to Wikipedia, workflow “consists of an orchestrated and repeatable pattern […]

How to Keep a Positive Environment Within Your Association Management

Being surrounded by a positive work environment helps increase employee confidence, retention, and productivity. Your work environment impacts not only your mood but your mental health and performance as well. When employees are in a bland office setting with unpleasant coworkers, likely, they will not be content enough in their job or have the confidence […]

5 Ways to Ensure Your Association Management Team Excels in a Remote Environment

In March of 2020, thousands of workers were told to “work-from-home” due to a worldwide pandemic. COVID-19 forced many companies into a new remote environment that many had not been a part of before. Now a year later, “working-from-home” is more common than ever.  At Legal Associations Management, our success came with a lot of […]

Legal Associations Management Services: Email Marketing

Learn the basics of creating email marketing campaigns and leading techniques to consider when cultivating your email marketing projects. Among the obstacles that legal associations and law firms have to face is finding cost-efficient methods to market themselves to a broad audience. Whether it’s your grand opening of a new office or your well-established company […]

Intern Spotlight

I have had the opportunity to intern for the Technology Department for the past couple of months at Legal Associations Management. This team taught me so much about the technological side of associations management and provided me with a lot of hands-on experience. I was also able to work closely with the Marketing Department during my time as an intern. There were many projects where both teams worked together […]

5 Ideas To Increase Lawyer Networking

Whether you are a seasoned attorney or merely beginning your job, continual networking is vital to success in your legal profile. 1. Do you distribute business cards? Though we currently linger in digital culture, a lawyer's printed business card stands the test of time. Business cards permit attorneys to acquire direct exposure and make an […]

What To Expect At A Legal Conference

Find out everything you need to know about planning for and attending your next legal conference. Attending a legal conference is one of the best opportunities for law students, paralegals, firms, and lawyers to identify the people, tools and resources that will help sharpen their skills and build their knowledge and network. These gatherings provide […]

What Does A Legal Association Management Company Do?

A legal association management company provides management services in all operational aspects of a legal association, from membership recruitment and retention to marketing and event execution. How Do They Operate? To stand out, your legal association needs the right structure, a consistent discipline for growth, and the appropriate data to make timely decisions. Typically, association […]

Social Media Tips For Member Engagement

A dedicated team of experienced and determined professionals to increase your legal association’s operational efficiency is vital. Efficient social media drives results. For legal associations with an online community, strong social media engagement signifies that they impact the market. Social media is a complex compilation of engagement, image, business, technology, structure, and community. Engagement is […]

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